Ashfords acts for Charlotte Tilbury Makeup on the launch of her new standalone flagship store in London's Covent Garden

Ashfords LLP has completed two transactions this month for its client Charlotte Tilbury Beauty. Ashfords' Annabel Holyoak led the team who worked on the acquisition of the new head office in Hammersmith and the lease of its first standalone store in Covent Garden which opens this Saturday 28 November. 

Charlotte studied at London’s Glauca Rossi School of Makeup and has established herself as a leading name in the industry, working with top photographers such as Mario Testino and supermodel clients including Gisele Bündchen. Her work regularly appears in magazines such as Vogue, Vanity Fair, LOVE and V Magazine.

Charlotte says that her USP is making women beautiful and in October 2012, she launched a YouTube channel providing make-up tutorial videos and a blog. Such was her success, that in September 2013 she launched her own make-up and beauty collection, which is now home to a host of must have beauty products.  Whilst Charlotte originally started off selling her collection in Selfridges and other high end retail outlets, the launch of her Covent Garden Store represents her first standalone and flagship store.  Known as the "beauty boudoir", as well as purchasing products from Charlotte's collection, clients can also book in for tutorials with a fleet of artists trained by Charlotte.  You can book online at to enjoy a makeup transformation and the first 100 people in the store will receive a free signed gift box.

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