In 2014 KPMG picked 50 start-ups from various countries as "
5 years later, these 50 companies boast an impressive survival rate of 96%, much higher than standard rate for start-ups. Interestingly, their management turnover rate is lower than S&P 500. Regarding valuation, 20% of them have reached the unicorn status.
The success stories reveal consistency in business strategy of focusing on obtaining a mass client base first, then looking at how to keep the clients. Monetising only comes after the clients acquisition and retention stages.
In the next 5 years we would expect to see this sector becomes even more diversified and prospered. The world of finance will continue to change dramatically with the disruption introduced by Fintech forcing traditional bank business models to change and adapt.
On our watchlist are:
